There’s something uniquely invigorating about songs with a Latin flare.
Coming in hot with her genesis drop on Sound is VALÉ, a 19-year-old Colombian singer-songwriter, who brings a flurry of melodies and catchy hooks in this track.
The song is infectious and reflects the title: describing a guy being crazy about a girl. We too are crazy about VALÉ and her music to come.
Collect “lo tengo mal” here.
Behind the Music
VALÉ has been into music since a young age but officially started making her own music at 15. “I’ve been so in love with music my whole life. Being born and raised in Colombia, music is essentially in your blood over there”, she says.
Largely inspired by ROSALÍA, VALÉ’s pop music is equally as captivating. Her fandom is sure to grow as she continues to transform as an artist.
The drop represents a new point in her career as a musician, one where she has full control over her music and can build a real community of fans around her. She also gets to collaborate with a well-known musician in the web3 space Mark Johns to usher her in and make some amazing music.
“At the end of the day I’ve noticed the web3 community is made up of a huge group of people that want to see each other succeed and who also are ambitious. That’s the kind of people I want around me,” she says.
She’s eager to see what releasing music NFTs brings to this next stage of her career, and so are we.
Why Should I Care?
“lo tengo mal” follows a trend being used more frequently by artists: the trio of a pre-save campaign on Showtime, release of the song on streaming services, and being able to collect the track as an NFT. VALÉ took things a step further, allowlisting those who pre-saved the song to a discounted price of the NFT.
VALÉ says, “I really want to connect with the people that support me. I want to be able to give back to the best of my abilities, while also being able to make a living out of what I do!”. Her vision perfectly aligns with the tools available in web3 to enable artists to succeed.
This song is the first of many more to come, and we’re excited to be a part of VALÉ’s journey.
Collect “lo tengo mal” here.
Thank you to our sponsor Sound.
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